![]() Furthermore, although both acknowledge their success and intelligence, they expose a slight vulnerability to not taking the straight and narrow path to success. From the inception of both of their speeches, the tech giants establish a sense of pathos with their audiences, showing that they’re humbled and honored to be speaking at such momentous events. Steve Jobs sets up the content in his speech by labeling Stanford University as “one of the finest universities in the world”, while Bill Gates expresses his excitement to “finally have a college degree” on his resume. Steve Jobs and Bill Gates’s speeches were particularly impactful due to their reliance on the lens of trust, specifically their heavy uses of ethos, pathos, and logos.Īs both Steve Jobs and Bill Gates are famously known as college dropouts, they began their commencement speeches by immediately attempting to build trust with their audiences - thousands of college graduates. ![]() Although their speeches are extremely different in terms of content and messages, both speakers employ similar rhetorical strategies to push their messages towards their audiences. ![]() Two speeches that particularly stand out are ones spoken by giants in the field of technology - Steve Jobs and Bill Gates. Over the years, commencement speeches have gained popularity as platforms for public figures and students, alike, to spread messages of perseverance and to enlighten students on how they can impact the world for the better. Public figures are carefully chosen to speak to America’s future - thousands upon thousands of a university’s graduates excited to begin contributing to society. The task of presenting a commencement speech is not an easy one.
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